We attended Easter Mass at St Ann in Bellevue, Michigan. St Ann and St Mary, Charlotte are "sister" parishes and we share a priest.
There were MANY young kids in attendance. A young lady in her late teens assisted in the distribution of communion. There was breakfast served afterward.
Small-town church at its finest.
Guests
Mrs ERJ invited guests over to our house.
As soon as it was appropriate (or perhaps even sooner) I excused myself.
I had a pile of brush in the fenced-garden that needed attention.
I threw some chaff up into the air to discern the wind direction and lit the fire on the side that SHOULD have resulted in the fire being carried into the center of the pile.
No joy.
Bit-by-bit the pile burned. Various guests came out and checked on me. They kept me supplied in water bottles and vittles. They would have been surprised if I had not been anti-social.
Core-markets
Bud Lite has been in the news lately for (possibly) misreading their core-market.
Advertising agencies like to be "fresh" and "edgy". That approach works for some markets like music and fashion. It might not be the most productive use of advertising dollars for others.
Bud Lite was a "safe" choice. An over-weight fifty-year-old could order a plate of nachos and a couple of Bud Lites and have a pretty good idea of what he is getting. It was beer and not a social justice statement.
Most customers resent being cornered and forced into the position of appearing to make a political statement.
The risk is that the implicit political statement will taint A-H's other brands because Bud Lite is central to their product portfolio. Michelob Ultra would have been a safer choice as that is NOT central and it might have been a smarter partitioning of the market place.
Run aggressive offense with your fringe products and play a conservative blend of offense and defense with your core.
There are some products that have had very long lives: Crest toothpaste, Ivory soap, Chevy Suburban and Ford F-150, Levi jeans and Converse All Star sneakers. Technologies were developed on bleeding-edge products and when they demonstrated sufficient reliability and customer demand they were incorporated into the core products.
You sound like me.
ReplyDeleteI'd rather be out working than entertaining.
Since no one would hire a one eyed, toothless, banjo picker, I paid my money and put myself through the academy.
ReplyDeleteThe crusty old guy who taught finger print lifting,
brought Budweiser bottles and cans to class every week.
No matter what else we used, weapons, tools etc. Every week was Bud bottles and cans.
Finally some young deputy asked why.
Crusty says, " Every stabbing, rape, assault or murder you go to there will be Budweiser involved. Might as well practice now."
The idiots on the board at Anheuser-Busch hired a moron leftist for their marketing department. That moron simply does not care about the company, their market share, their shareholders or anything else except making a political statement.....and her paycheck. Now AH can pay the price for making stupid decisions and hiring stupid people Get Woke Go Broke. It's one thing the average American can do to strike back at the enforced insanity they criminals in power are shoveling at us. When a company does BS like this hit them where it hurts....in their profit sheet.
ReplyDeleteWhy do they pander so much to less than 1% of the population?
ReplyDeleteI do feel sorry for the Clydesdales, if we all boycott Budweiser were are they going to piss?
ReplyDeleteA-B is doing what all woke corps are doing. Pretending that tit is possible to wish a new clientele into existence. This happens because they over-promote young people and give them the authority they are demanding, even though they have no experience being successful.
ReplyDeleteBack when I was managing young people, I was appalled at how demanding and spoiled they were. I think we've all seen it. For instance, when I joined industry, a posting overseas was something that a person needed 20 years of solid, successful experience to prove they were worth sending. Now we have whelps demanding it within a year or two, and a 'manager' title to go along with it. And we have enough stupid people in management that are susceptible to going along with it.
This is the result; it comes as no surprise to me.
I think, I can never earn over which I paid by my precedent employer, but I was wrong, w world is so large to try their fate. but now I am making $52/h even more,and easily earn minimum $1300/week, on the experience everyone must try to do work online, easy way to earn, here’s an example Click Here..... Everyone Can Online Earn
ReplyDeleteI think there's a lot of companies that are going to regret their ESG, virtue signaling and woke crap at some point.
ReplyDelete