Monday, March 31, 2025

Did Goldberg just Torch the Brand?

Link
BREAKING: "The Atlantic's" Jeffrey Goldberg now reveals Mike Waltz had him in his phone contacts b/c they've spoken previously. "He's telling everyone he's never met me or spoken to me. That's simply not true," Goldberg told NBC's Meet the Press. "I understand why he's doing it."

If Jeffrey Mark Goldberg, Editor-in-Chief of The Atlantic actually said that, then he just made "burning" confidential sources Editorial policy at The Atlantic.

The value of journalism involves collecting many seemingly-disconnected slivers of information and knitting them into a rational narrative. Think of the fable of the Three Blind Men and the Elephant.

Goldberg's throwing Mike Waltz under-the-bus for short-term, tactical, political gain will have a "What the hell am I risking?" effect on the armies of "sources" who feed information to The Atlantic's journalists. Not having access to confidential sources will hamstring The Atlantic's ability to perform that function and will murder the value of its output.

20 comments:

  1. Has anyone seen my violin? I left it right here under that fly-speck!

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    1. It is mind-boggling. They are throwing away long-term, strategic advantage for short-term, tactical advantage that cannot be defended.

      Burning the life-boats because they don't like the captain.

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  2. When you understand that the mass media is the propaganda arm of the democrat party, they have an agenda and they hate you - it all makes sense. Do you still take the mass media seriously, Joe?

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    1. When in Haiti I take Voodoo seriously. When in Tehran I take Fatwas seriously. When in Manchester or Madrid, I take soccer (sorry...futball for my European readers) seriously.

      You can be fatally trampled by the herd even if what they believe is silly.

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    2. Good man! I believe I may have the answer but I must ruminate on it first...

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    3. They're Latter Day Lefties. They are not smart, but they are, still, back stabbing Commies.
      The key to why they would do this is, All together! THEY ARE STUPID!!

      Delete
  3. This blog is basically state media with how much defense and deflection you run. No evidence needed for wild claims about quid pro quo, stolen elections, or shadow governments ('too buys' when asked for sources) — but suddenly ‘no comment’ when your side screws up in broad daylight. And now, a full post about Goldberg instead of the actual scandal.

    You excuse the exact propaganda tactics you accuse the other side of using, just because you think you’re the ‘good guy.’ That’s not principle—it’s just partisanship.

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    1. The piece was intended to be about business, not politics.

      It is my belief that every profession has a code of ethical behavior loosely referred to as "Professionalism". Clergy and counselors and lawyers don't divulge confidential information. Bosses strive to keep their political views hidden so underlings don't fear favoritism.

      Looking at the latest Disney release, Professionalism in the sphere of entertainment might include withholding opinions that will negatively impact movie revenue.

      There are thousands of Tesla shareholders who are very angry with Elon Musk's making his politics public. That is a more confounding example because Tesla's value is intrinsically Elon Musk and his ability to generate buzz and vacuum-up subsidies, tax-breaks and other favorable treatment for his products.

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    2. Joe, the very fact that you manufacture talking points against your political opponents while not commenting on the blatant wrongdoings of your own team is political in of itself. There's plenty to talk about regarding "Professionalism", let alone "ETHICS" in the current administration and members of the Republican party, but your silence is deafening.

      I stopped supporting the Republican party after 2020 when I realized Trump wasn't the problem, it wasn't even the elected members of the party, it was the electorate. They never had the principles they claimed to have, it's always been a partisan game to them (and you).

      I once asked you why we don't get criticism of the right on this blog. You responded along the lines of "I'm not a mouthpiece for Maddow and other mainstream news".

      Realization time: you're exactly that, just for the other side. You're not against biased, editorialized propaganda, you just don't like it when the other side does it.

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    3. Perhaps I am misunderstanding you too, Joe? To me it’s obvious - Walz is not the collaborator or the informant. He’s the target. Are you trying to make some other point?

      Sorry if I’m having a senior’s moment…

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  4. Maybe the objective of the entire exercise was not to report the news, or to claim scoops, but to torpedo a new administration. Maybe, having failed to have a noticeable impact, they decided to take out at least one of the chess pieces instead. Maybe those kinds of things are the priority.

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  5. Better take the Fatwas seriously in Manchester and Madrid, too.

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  6. That does seem to be a short term response, ERJ. Either it was an a foolish error or something much worse is coming and the attempt is to focus the attention somewhere else.

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  7. Things popping up in the news these days... reminds me of flipping on the light and the seeing the roaches scurry?

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  8. Fred in Texas, if investigation occurs and Mike Waltz is a cotraveler of Mr Goldberg, the administration might need to cut him loose or shorten the leash... Politics leads to questionable alliances. The enemy of my enemy is not necessarily my friend.

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    1. My impression of President Trump is that he doesn't have any problems firing people.

      Of course, there will probably be some Federal Judge who will rule that Trump has to un-fire him 8-)

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  9. If the information was indeed top secret, didn't Golberg have the legal obligation to expose it immediately according to federal law instead of sitting on it for a week? Asking for a friend...

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  10. ​Mike Waltz was at fault then lied about it. He, and the rest of the GOP, slandered Goldberg and his business in public. I don't think Waltz would be a source after that. Also, how much of a source was he in the first place? I haven't heard how much contact they have had. It may have been minor. I have contacts that I can't even remember who they are.

    One of Trump mantras is never apologize or admit mistakes. If his underlings admit a mistake he comes down on them for it making 'him' look weak. This is a toxic way to run a country.

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  11. Mr. ERJ: " Not having access to confidential sources will hamstring The Atlantic's ability to perform that function and will murder the value of its output"

    The freaking ATLANTIC?!?? Srrusly? Not that I am biased...(but then, of course I am!), but the only way to decrease the value of The Atlantic and it's output, would be to make it only available in dead tree format, smear something vile and disgusting thereon, and then compel some hapless soul to handle it.

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  12. It's also possible that Goldberg's claim about Walz having added him as a contact after they had spoken is a lie.

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